The Emoji Movie is a fairly controversial movie made in 2017, and to put things bluntly, it is a complete waste of time and energy. Not only are all jokes forced puns about emojis, or just bland jokes in general, but every five seconds you’re faced with ads of products that no one cares to see. The saddest thing about this entire waste of resources, is the fact that respected actor, Sir Patrick Stewart, voices a literal poop emoji. With corporations trying to act “relatable” towards the current youth, they end up making complete and utter fools of themselves.
As the “hip and cool” Sony Pictures Animation tries their best to relate, the opening of this mess of a movie starts with degrading the audience. By making children, the intended audience, seemingly incapable of using the english language, as well as depending an entire romantic relationship on a single emoji. Then us, as the viewers, are stuck watching a horrendous world full of living emojis and their questionable daily lives. This movie hits every single cliche on the list; The main character is outcasted because he’s different, princess who wants to be normal, rebellious girl who has a heart, goofy best friend who joins main protagonist because he is also an outcast, evil villain overly cheerful and power oriented, main guys falls in love with rebellious girl, and last but no least, they all lived happily ever after. It would be one thing if these cliches were done well, but instead they were all written and played out like they were made the night before.
Not only is the story so horribly boring and hideous to watch, but it isn’t even the main focus from an objective point of view. Even if we look past the bad script and dry jokes, the forced product placement makes the minimum enjoyment level impossible to reach. With blatant advertisement for Candy Crush all the way to the impenetrable Dropbox and even Just Dance, it’s hard to ignore the different products being shoved into your face. It feels as if you’re trying to watch a movie, but every five seconds there’s a commercial break that breaks the little emotion that was managing to show. I wouldn’t recommend this movie even as a joke, and I honestly believe that this movie isn’t enjoyable in the slightest. A complete waste of time, and not worth anyone’s effort. This is as clear as a warning as I can give, just don’t see this movie.
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